From integration
to revenue.
Three steps, one auction stack, full transparency. Here's exactly what happens between “sign up” and “first dollar.”
Integrate the SDK
You drop a single tag into your page or wire our OpenRTB endpoint into your existing ad server. The tag is async, size-budgeted under 35 KB gzipped, and falls back gracefully on slow connections. For mobile and CTV, we ship native SDKs with the same auction surface.
Compatible with Google IMA, JW Player, Brightcove, Video.js, Bitmovin, hls.js, and most custom HTML5 stacks.
Configure formats and rules
Pick your formats (instream, outstream, rewarded, native, display), set price floors per geo, define brand-safety categories to block, and configure frequency caps per user. Rules apply at auction time — no waiting for cache refresh.
All settings are versioned. You can roll back any change with one click and audit who changed what.
Auction and delivery in real time
Every impression triggers a parallel auction across header-bidding partners, our server-side exchange, and any direct PMP deals you have running. The winner is selected on price net of your floor, validated for IVT and brand safety, then rendered.
Median end-to-end latency is under 240ms, including bid-response wait and creative load.
Frequently asked
How long does integration take?+
Most publishers go live in under an hour for tag-based integration. OpenRTB endpoint integration with custom ad servers typically takes one to three days, including testing.
What's the minimum traffic to qualify?+
We work with publishers from roughly 100,000 monthly visitors and up. Below that, our reporting and optimization tools tend to be over-engineered for the use case — there are simpler tools we'll happily recommend.
How is invalid traffic handled?+
IVT is filtered at the request layer before any auction runs. We use a combination of fingerprint heuristics, behavior signals, and external reputation feeds. Filtered traffic is never billed and is broken out in your reporting.
When and how do publishers get paid?+
Net-30 by default, with net-15 available after three months of consistent volume. Payment by wire, PayPal, or Payoneer. Statements are generated monthly with line-item detail down to the day.
Can I run direct deals alongside programmatic?+
Yes. Direct deals can be loaded as deal-IDs and prioritized in the auction, or run as preferred floors above programmatic. Many publishers use the platform as a single pane of glass for both demand types.
Ready to
Grow Your Revenue?
Join publishers and advertisers already scaling with VidMonetize. No long contracts — just transparent results.